Tag Archives: toyota

Change to September Program – Now “Activating Grand Rapids” September 20, 2012

Activating Grand Rapids Winning! Channeling its inner Charlie Sheen, West Michigan has proven to have a unique formula for winning national contests that benefit local organizations, efforts, etc. WMPRSA’s upcoming panel discussion will focus on one such contest, Toyota’s 100 … Continue reading

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“Toyota in Crisis” March 2011 Program Recap

WMPRSA March Program Recap: Toyota in Crisis (3/17/11)¬†How communications helped an automaker transition from recalls to recovery In early 2010, Curt McAllister, Midwest public relations manager for Toyota Motor Sales, U.S.A., Inc., found himself in the midst of one of … Continue reading

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